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Campaigns & Broadcasting

Monitoring campaign delivery in real-time

2 minutes read time Difficulty: beginner

Monitoring campaign delivery

Watch your campaign's progress in real-time as messages go out.

Real-time stats

Once a campaign starts, the detail page shows live-updating metrics:

MetricWhat it shows
TotalTotal recipients in the campaign
SentMessages dispatched to WhatsApp
DeliveredConfirmed delivered to phones
ReadOpened by recipients
FailedCould not be delivered

These update automatically via WebSocket — no need to refresh.

Progress bar

A visual progress bar shows:

  • Green section = Delivered
  • Blue section = Sent (not yet delivered)
  • Red section = Failed
  • Gray section = Pending (not yet sent)

Delivery speed

Messages are sent sequentially to respect Meta's rate limits:

  • Small campaigns (< 1,000): Complete in minutes
  • Medium campaigns (1,000-10,000): 10-30 minutes
  • Large campaigns (10,000+): May take hours

What to watch for

Good signs ✅

  • Delivery rate > 95%
  • Read rate > 50%
  • Failure rate < 3%

Warning signs ⚠️

  • Failure rate > 5% — Check recipient numbers
  • Delivery rate dropping — Possible rate limit hit
  • No reads after 1 hour — Template might not be engaging

Recipient-level details

Click the Recipients tab to see per-recipient status:

  • Phone number
  • Name
  • Status (sent/delivered/read/failed)
  • Error message (if failed)
  • Timestamp

Tips

  1. Watch the first 50 — If early messages fail, pause and investigate
  2. Don't panic at "Sent" — Delivery takes seconds to minutes
  3. Read rates take time — People don't open messages instantly
  4. Check failures — A few failures are normal; many indicate a problem

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